Mix and Match

If you attend any trade events or large shows, you may be familiar with ‘swag!’ For those not in the know, these are freebies given out by many stands as gifts which are specifically designed to remind you of a company and their activities - so when you need something specific that company is the one you’ll think of.

When your business is with LEGO, you are already rather memorable but it is important to reach out not only to our audience, but also to those behind the scenes who are the ones who oversee exhibitions and commissions at their respective institutions. We, as a company, have been involved with the Touring Exhibitions Group (TEG) for a number of years and we attend their TEG Marketplace each year.

So what do we create to help us stand out? How about themed character bricks for each of our tours?

From Left to Right: a Suffragette (Brick History), a Ballerina (Brick City), a Cowboy (Brick Flicks), a Triceratops (Brick Dinos), and a Pharoah (Brick Wonders).

Each attendee received one of these. But that is not all, we custom designed and printed these little figures to have another trick up their little sleeves. Many of you may remember those pick-and-mix figures from childhood - where you could switch the different body parts and clothing to make your own crazy figures? Well these little figures have a same ability!